About

I am a West Coast based art director and graphic designer with extensive experience in B2B and retail branding and communications in both an in-house and freelance design capacity. Experience includes packaging, print collateral, logo designer with food and beverage, fashion, hard goods/product, tourism, and business services background.
I have designed and produced core product packaging and beverage for college campus retail, as well as specialty items for Costco, Sam’s Club and retail stores such as Safeway, QFC and other Kroger chains. Brand implementation, and advertising to retail customers, Levi Strauss, Nordstrom, Hannah Andersen, Eddie Bauer, Woolrich, from concept through final prepress production.

Freelance Art Director/Graphic Designer
HIllary Husted Design

January 1993 – Present (21 years 11 months) San Francisco, Los Angeles, Ca, Seattle, Wa.

Advertising, Print Design, Art Direction.
Clients include Nordstrom, Eddie Bauer, Inc., Pendleton Woolen Mills, Wizards of the Coast (Hasbro), Trident Seafoods, Capay Organic Produce and Costco.

Senior Graphic Designer
ACME FOODS, inc

February 2011 – March 2013 (2 years 2 months)Seattle, Wa

As Senior Graphic Designer for Acme food sales, I produced original food packaging design for retail and club store private label, and design printed collateral for sales support and traffic all graphics and projects for the company’s in-house deliverables. Photo Art direction for private label packaging for products sold at retail in Whole Foods, Safeway and other national brand stores

Senior Graphic designer
Mariani Fruit Packing

2008 – 2009  Vacaville, CA

As Senior Graphic Designer for Mariani Fruit Packing Company, I managed their retail brand and designed their core product packaging updates, to include specialty items for Costco, Sam's Club and such retail stores as Safeway, QFC and other Kroger retail chains. These products are sold through store channels both internationally, as well as domestically.

Senior Graphic Designer
Pura Vida Coffee

2008 – 2008 

Senior Graphic Designer for Pura Vida Coffee. My responsibilities were to create all in-house design collateral, brand implementation, and advertising to retail customers, as well as business-to-business graphics.

Creative Director
Services Group of America

1998 – 2006 (8 years)

At Services Group of America, I was a part of the in-house creative team. My responsibility was to manage the overall image of Services Group of America and its privately-held companies-- Food Services of America, Misty Isle Farms, McCabes, Amerifresh, Travel Services of America, Development Services of America, and Eagle Insurance.

More specifically, I designed print collateral, advertising (market/brand identity and subsequent campaign for all product lines), website direction (fsafood.com, mccabes.com, mistyislefarms.com), art direction (images, web, brochure, branding), and print management /trafficking of all company materials. This included marketing in nineteen states, including professional sports facilities and food shows, delivery trucks, and employee materials for more than 4000 employees.

Art Director/Graphic Designer
Siquis Ltd, Baltimore, MD 3/93-7/93

Designed and art directed catalogues for Woolrich and Discus athletic apparel. I also created ads that appeared in consumer magazines and trade publications. In addition, I was the lead in domestic and international point of sale for material for consumer warehouse stores.

Art Director/Graphic Designer
Nordstrom

1992 – 1993 (1 year) Greater Seattle Area

Catalogues, Advertising, Newsletters, Art Direction,
Clients include Nordstrom, Eddie Bauer, Inc., Pendleton Woolen Mills

Partner/Graphic Designer / Art Director 
Husted/Glasson Design, San Francisco, CA 1984-1991

Partial client list: 
Lucasfilm Ltd: Designed graphics for film titling posters, point-of-purchase, collateral for the video games division, THX sound division and trade advertising.
 Levi Strauss: Created product labeling, logo design and national print advertising for 501 Jeans, Dockers and assorted womenswear that appeared in Mademoiselle, Vogue and Elle. I also produced support collateral and point-of-purchase summer catalogues. 
Studio Super Compass, Tokyo: Art directed, produced and designed 1987 menswear fall/winter/spring catalogues.
Canterbury of New Zealand: Art directed and designed logos, label design and catalogues.  

Graphic Designer
Compendium Inc., 1983-1984

Produced photoshoots for fashion and corporate clients and acted as client liaison.
Education
California College of Arts and Crafts, Graphic Design 1982-1983 
Art Center College of Design, Graphic Design 1979-1981
University of Colorado at Boulder, Liberal Arts 1978-1979

Proficient in Adobe Indesign, Adobe Illustrator, Adobe Photoshop, Quark, Macromedia Freehand